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4. Cialdini, Robert. 2005. What’s the best secret device for engaging student interest? The answer is in the title. Journal of Social and Clinical Psychology 24 (1): 22–29.

5. Deterding, Sebastian. 2011. A Quick Buck by Copy and Paste, posted by Gamification Research Network. http://gamification-research.org/2011/09/a-quick-buck-by-copy-and-paste.

6. Gailliot, M. T., R. F. Baumeister, C. N. DeWall, J. K. Maner, E. A. Plant, D. M. Tice, L. E. Brewer, and B. J. Schmeichel. 2007. Self-control relies on glucose as a limited energy source: Willpower is more than a metaphor. Journal of Personality and Social Psychology 92: 325–336.

7. Jabr, Ferris. 2010. The Psychology of Competition: Meeting Your Match. Scientific American Mind Nov/Dec: 42–45.

8. Kohn, Alfie. 1993. Punished by Rewards: The Trouble with Gold Stars, Incentive Plans, A’s, Praise, and Other Bribes. Boston: Houghton Mifflin.

9. Loewenstein, G. 1994. The Psychology of Curiosity: A Review and Reinterpretation. Psychological Bulletin 116 (1): 75–98. Found via Stephen Anderson’s excellent article in Johnny Holland.

10. Mason, Charlotte. 1923. Three Instruments of Education, Charlotte Mason’s Original Homeschooling Series 6: 94. Copyrighted 2002–2003 by Ambleside Online.

11. Minnesota Driver’s Manual. http://www.dps.state.mn.us/dvs/DLTraining/DLManual/DLManual.htm.

12. Okita, S. Y., J. Bailenson, and D. L. Schwartz. 2008. Mere Belief of Social Action Improves Complex Learning. Proceedings of the 8th International Conference for the Learning Sciences.

13. Pink, Daniel. 2009. Drive: The Surprising Truth About What Motivates Us. New York: Riverside (Penguin).

14. Schmidt, S.R. 1994. Effects of humor on sentence memory. Journal of Experimental Psychology: Learning, Memory, and Cognition 20: 953–967.

15. Shiv, B. and A. Fedorikhin. 1999. Heart and Mind in Conflict: Interplay of Affect and Cognition in Consumer Decision Making. Journal of Consumer Research 26 (December): 278–282.

16. Thalheimer, W. 2004 (November). Bells, whistles, neon, and purple prose: When interesting words, sounds, and visuals hurt learning and performance – a review of the seductive-augmentation research. http://www.work-learning.com/seductive_ augmentations.htm.

17. Treisman, Philip Uri. 1990. Academic Perestroika: Teaching, Learning, and the Faculty’s Role in Turbulent Times. From an edited transcript of his lecture of the same name, delivered March 8, 1990, at California State University, San Bernardino. http://www2.ed.gov/about/offices/list/ope/fipse/perestroika.html.

18. Vohs, Kathleen D. and R. J. Faber. 2007. Spent Resources: Self-Regulatory Resource Availability Affects Impulse Buying. Journal of Consumer Research (March 2007).

Глава 6

1. Bain, Ken. 2004. What the Best College Teachers Do. Cambridge: Harvard University Press.

2. Barrows, Howard S. 1996. Problem-based learning in medicine and beyond: A brief overview. New Directions for Teaching and Learning, Bringing Problem-Based Learning to Higher Education: Theory and Practice, No. 68. Wilkerson, Luann and Wim Gijselaers (Eds). San Francisco: Jossey-Bass.

3. Heath, Chip and Dan Heath. 2007. Made to Stick: Why Some Ideas Survive and Others Die. New York: Random House.

4. Kuperberg, Gina R, Balaji M. Lakshmanan, David N. Caplan, and Philip J. Holcomb. 2006. Making sense of discourse: An fMRI study of causal inferencing across sentences. Neuroimage 33: 343–361.

5. Moore, Cathy. 2011. Checklist for Strong Elearning. Cathy Moore: Let’s Save the World from Boring Elearning. http://www.cathy-moore.com/resources/checklist-for-strong-elearning.pdf.

6. Muller, D. A. 2008. Designing Effective Multimedia for Physics Education. PhD Thesis (School of Physics, University of Sydney).

7. Rich, Lani Diane and Alastair Stephens. 2011. Show And Tell, Storywonk Daily. http://storywonk.com/?p=210.

Глава 7

1. Allen Interactions. 2010. Custom e-learning: Allen Interactions – Law Enforcement Response to Terrorism. http://www.youtube.com/watch?v=Vt8xkOTqwjg Csikszentmihalyi, Mihaly. 1990. Flow: The Psychology of Optimal Experience. New York: Harper.

2. Deterding, Sebastian. 2011. Don’t Play Games With Me! Presentation on slideshare.net; http://www.slideshare.net/dings/dont-play-games-with-mepromises-and-pitfalls-of-gameful-design?from=ss_embed, slide 63.

3. Gee, James Paul. 2004. Learning by Design: Games as Learning Machines. Gamasutra Magazine, http://www.gamasutra.com/gdc2004/features/20040324/gee_01.shtml.

4. Haier, R. J., B. V. Siegel Jr., A. MacLachlan, E. Soderling, S. Lottenberg, and M. S. Buchsbaum. 1992 Regional glucose metabolic changes after learning a complex visuospatial/motor task: a positron emission tomographic study. Brain Research 570: 134–14.

5. Karpicke, Jeffrey D. and Janell R. Blunt. 2011. Retrieval Practice Produces More Learning than Elaborative Studying with Concept Mapping. Science, DOI:10.1126/science.1199327.

6. Thalheimer, Will. 2006. Spacing Learning Events Over Time. From Work-Learning Research, Inc., http://www.work-learning.com/catalog.

7. Zeleny, Milan. 1987, Management Support Systems: Towards Integrated Knowledge Management. Human Systems Management 7(1): 59–70.

Глава 8

1. Bandura, Albert. 1977. Self-efficacy: Toward a unifying theory of behavioral change. Psychological Review 84: 191–215.

2. Dance, Gabriel, Tom Jackson, and Aron Pilhofer. 2009. Gauging Your Distraction. New York Times. www.nytimes.com/interactive/2009/07/19/technology/20090719-driving-game.html.

3. Davis, F. D. 1989. Perceived usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly 13(3): 319–340. Dweck, Carol S. 2007. The Perils and Promises of Praise. Educational Leadership 65 (2): 34–39.

4. Fogg, B. J. 2011, 2010. Behavior Model (www.behaviormodel.org) and Behavior Grid (www.behaviorgrid.org).

5. Mueller, Claudia M. and Carol S. Dweck. 1998. Intelligence praise can undermine motivation and performance. Journal of Personality and Social Psychology 75: 33–52.

6. PSA Texting and Driving, U.K. 2009. www.youtube.com/watch?v=8I54mlK0kVw. Described at www.gwent.police.uk/leadnews.php?a=2172.

7. Rogers, Everett M. 1962. Diffusion of Innovations. Glencoe: Free Press. Most recently revised 2003 (5th edition).

Глава 9

1. Ferguson, David. 2009. Job aids: training wheels and guard rails. Dave’s Whiteboard March 31, 2009. http://www.daveswhiteboard.com/archives/1939.

2. Gollwitzer, P. M. 2006. Successful goal pursuit. In Psychological science around the world 1: 143–159, Q. Jing, H. Zhang, and K. Zhang, Eds. Philadelphia: Psychology Press.

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