This is the most powerful book you will ever read. Control conversations, control sales and control the thinking of people you negotiate with. This is not hypnotism as some books would have you believe you could hypnotise someone into buying something. You can't because hypnotism doesn't exist. This is real sales techniques that control the thinking and buying behaviour of your customers. Whether you are in sales or not this will be the most important and powerful book you will ever read. This is the first 10 lessons in a series of books that will change your life and the money you earn.