A business how-to for musicians searching for their niche. Completely re-written from a collection of popular blog articles from the author's web-site and which are partly based on reader feedback. Chapters draw from the considerable experience of the author and include information for assisting aspiring musicians and producers with their music careers. This would include original takes on what it takes to be a music producer; make great recordings; understand copyright law and licensing for protecting your work and not getting into trouble; how to fire up your creative imagination; understanding industry trends and how to use that to your advantage, and last but not least; how to sell your product.