Sunday: Understand what social media marketing is, its purpose, benefits and potential pitfallsMonday: Gain insight with cases studies of companies that have achieved positive results from social mediaTuesday: Get started with key strategies and tactics and learn how to find and engage with your audienceWednesday: Learn how to set up and configure Blogging, Facebook, Twitter and LinkedInThursday: Learn how to set up and configure YouTube, Google, Pinterest, StumbleUpon, and other ones to watchFriday: Utilize other people's content to help you become the authority in your marketplace, in one hour a day or lessSaturday: Discover the tools and techniques that will help you to continually manage your social media campaign