How To Ask For More And Get It is not, as the title might suggest, a book for the greedy, pursuing compulsive and unrealistic dreams of acquiring more worldly wealth. Rather, it is designed to help the average person get his due in the thousands of exchanges, both mundane and important, that punctuate his or her life, says Francis Greenburger and Thomas Kiernan.All of us are confronted daily with countless exchanges, both ordinary and extraordinary, the outcomes of which largely define the quality of our lives. In fact, the Exchange is the single most frequent and important process of our interpersonal existence. Negotiation is the art of consistently turning these exchanges to ones advantage, and this book shows how to master this art.Using examples from real-life situations, the authors show you how to develop your basic negotiating skillshow to state your criteria, who makes the first move, what tactics to use, how to set your goals and establish a strategyin short, how to win!Whether you are an employee bargaining for a raise, the tenant applying for a lease, the homeowner planning an expansion, the spouse settling a quarrel, a man with an attractive young lady in mindwhether you are the layman or the professional, this book will teach you how to make the most of the exchanges which touch every facet of your life.Imagine yourself in any of the following situations:You are about to walk into a realtors office to make an offer on your dream house or to rent the apartment youve finally found after months of searchingYou are about to sit down with your spouses lawyer to discuss the financial terms of your impending divorceTomorrow you are to appear for you final interview with a company you feel sure will offer you the job you have been seeking, at which your salary and other benefits will be decidedYou are about to sit down with an auditor from the IRSThe bottom line of such exchanges is that we either gain or lose by them, financially and otherwise. Motivated by our innate self-interest, we naturally hope to acquire more than we give away. More often than not, however, we end up losing more than we gain. Why? Because we do not know how to negotiate our needs, our rights, our hopes, and our wishesFrancis Greenburger operates an extremely successful New York real estate businessa milieu in which the negotiators art is severely tested and sharply honed. Recently, he expanded his interest to include the publishing world and now operates an equally successful literary agencyanother pursuit in which negotiating is the key to success. This is his first book.Thomas Kiernan was an editor for many years. He is also the author of fourteen previous books.