Alison seems to have life sorted. Despite her high-flying job producing commercials she still manages to keep her infant son on the breast and her daughter in Strawberry Pops. But her texts to her best friend Evie tell a much less glamorous story. Beth is new to the ad industry and desperate to impress. But the more she succeeds at work, the more things seem to be unravelling at home. And to make matters worse, she's finding it hard to resist the advances of a sleazy colleague. Things get really messy when a shoot takes their team to an isolated hell-hole in the middle of the South African bush. Accidents happen and dark secrets are revealed, and soon both Beth and Alison are forced to face some home truths. Saucy and smart, Thirty Second World is a funny, moving, real-world tale set in the unreal world of the South African film industry.