Effective Management of Benchmarking Projects shows you how to apply benchmarking to a variety of projects.Effective Management of Benchmarking Projects equips the project team or manager with all the necessary competence for managing projects effectively. This practical book begins with definitions of 'what to benchmark' and ends with a stimulating real case study where a benchmarking project was conducted by observing all the necessary rules and with total adherence to the various protocols.This book deals with the application of benchmarking. It gives real examples of effective applications from such companies as: Rank Xerox, D2D, American Express, Rover, Texas Instruments.Author is a leading authority on benchmarkingBlends theory with practice appealing to both academics and practitionersIncludes examples of best practice in a variety of fields eg the public sector, utilities sector, financial services, car after-sale service